AI UGC and product advertising

Create believable people-with-product ad concepts, repeatedly.

Combine a consistent person with product references and campaign direction to create UGC-style images, ad variations, and short motion concepts.

Product-led advertising concept created in Lucidpic

See the creative range

Build several product-led ideas from one brief.

Move between testimonial-style, demonstration, and lifestyle concepts while reusing the person and the campaign direction.

Product testimonial advertising concept
Testimonial concept
Product demonstration advertising concept
Demonstration concept
Lifestyle product advertising concept
Lifestyle concept

Built around the job

Create a repeatable body of work.

  • Reuse the same creator or brand persona across concepts.
  • Generate lifestyle and product-led image variations.
  • Turn selected stills into short video concepts.
  • Edit, caption, reframe, and export creative for testing.

A connected workflow

From reference to ready-to-use creative.

01

Set the ingredients

Choose a person or character, add product and visual references, and describe the hook or scene.

02

Build variants

Explore new settings, expressions, formats, and creative directions without rebuilding the identity.

03

Finish and animate

Refine the strongest images, add captions where needed, and turn selected stills into short clips.

Generated product placement can vary. Review packaging, labels, logos, claims, and physical product details before using creative in an advertisement.

Realistic, consistent people for content and commerce.

Start in the self-serve Studio, or talk to us about a repeatable business workflow.