Stay on Leonardo for general image and video generation, token packs, and training personal models inside their creative suite. Individual list prices on leonardo.ai/pricing (indexed 20 August 2026; confirm live): Free, Essential $12/month, Premium $30/month, Ultimate $60/month.
Move to Lucidpic when the product you want is a saved adult plus directed photos (clothes, full-body, try-on concepts). Leonardo Character Reference is not a guaranteed person lock: their docs say it is not a face-swap feature and does not guarantee a perfect replica.
PhotoAI is still the closest Lucidpic peer for photoshoots. Midjourney remains the closer general-art sibling to Leonardo than Lucidpic is.